Our Privacy Policy is constituted with your privacy by default.
We aim to be compliant with the Swiss Law on data protection and privacy of individuals.
Ensuring the confidentiality of your personal information is essential for maintaining your trust. This Privacy Notice outlines how and why we gather, handle, and utilize your personal data.
In this Privacy Notice, you will learn, among other things:
We have based this Privacy Notice on both the Swiss Data Protection Act and the European Union’s General Data Protection Regulation (GDPR). The GDPR has established itself globally as a standard for rigorous data protection.
According to data protection law, responsibility for data processing lies with the company that determines whether such processing is to take place, for what purposes it is to take place, and how it is to be configured.
In Switzerland, where this policy applies, the following entity can be contacted:
Batmaid SA
℅ Data Protection & Processing
Avenue de Lavaux 77
CH-1009 Pully
This Privacy Notice applies to all persons whose data we process (hereinafter referred to as “you”), regardless of which channel you use to contact us (e.g. on our website, in an app, in a physical branch, by telephone, via a social network, at an event, etc.). It applies to the processing of personal data that has already been collected and personal data that will be collected in the future.
Our data processing activities may, in particular, affect the following categories of persons if we process their personal data:
Please also consult the contractual conditions for individual services (e.g. general terms and conditions, terms of use or terms of service). For information about the collection and processing of personal data when using our websites, mobile apps, and social media pages, particularly in connection with cookies and similar technologies, please also see our Cookie Notice.
“Personal data” constitutes information that can be associated with a specific person. We process various categories of such personal data. The key categories are set out below for your orientation.
However, we may also process other personal data in individual cases.
You can find out more about the origin of this data in Section 5 and Section 6 about the purposes for which we process this data.
Master data comprises the fundamental data about you, such as your salutation, name, contact details, or date of birth. We collect master data in particular when you create a customer account with Batmaid. We also collect master data if, for example, you take part in a competition or prize draw, or register for a newsletter. We additionally collect master data about contacts and representatives of contractual partners, organizations, and authorities.
Examples of master data include:
Under certain circumstances, you can also register for individual online offers via the login of a third-party provider (e.g. Apple or Google). In this case, we receive access to certain data saved with the provider in question, for example your username and e-mail address, the scope of which you can normally determine. Information in this regard can be found in the Privacy Notice of the provider concerned.
Contract data is personal data that arises in connection with the conclusion or execution of the contract, e.g. information on the conclusion of the contract, claims and receivables acquired, or information on customer satisfaction. We conclude contracts primarily with customers, business partners, and job applicants. If you accept offers from us based on a contract, e.g. if you purchase products or make use of services, we will often also gather behavioral and transactional data (see also Section 4.4).
Contract data includes details:
If you contact us or we contact you, for example when you contact customer service, or when you write to us, or call us, we process the exchanged communication contents and information about the type, time, and place of communication. In certain situations, we may also ask you to provide proof of identity.
Examples of communication data are:
Telephone conversations and video calls with us may be recorded. If you do not want us to record such conversations, you may terminate the conversation at any time and contact us in another manner (e.g. by e-mail).
When you transact with us, make use of our offers and infrastructure, or procure our services, we frequently collect data about this usage. This occurs, for example, if you make a booking with us or if you use our websites and apps. If you are acting on behalf of a third party, this personal data may also pertain to that third party (e.g., your family members if you make purchases on their behalf).
Examples of transactional and behavioral data include the following information if available to us as personal data:
You can also use some of our offers anonymously. For example, in countries where we operate physical offices, you can visit our stores without registering for more information on our services. However, on our websites and apps, transactional and behavioral data may also be assigned to your profile even if you are not logged in at the time you visit the website or make use of the app.
We wish to tailor our offers and services to our customers as effectively as possible. We therefore also process data about your interests and preferences. To do so, we may combine transactional and behavioral data with other data and analyze such data on a personal and non-personal basis. This enables us to conclude characteristics, preferences, and likely behavior, such as your affinity for specific products and services.
In particular, we may create segments (permanently or case-related), that is, groups of persons displaying similarities about specific characteristics. Preference data may be used either personally (e.g. to show you advertising that is relevant to you) or on a non-personal basis (e.g. for market research or product development purposes).
The processing described can also be called "profiling" in technical language. You can find further information about profiling in Section 11.
When you make use of our websites, apps or other services such as our Wi-Fi network (in our physical locations), we collect certain technical data such as your IP address or device ID. Technical data also include the protocols in which we record the use of our systems (log files). In some cases, we may also assign a unique code number (an ID) to your end device (tablet, PC, smartphone, etc.), for example by using cookies or similar technologies, to be able to recognize it. Further details concerning this can be found in our Cookie Notice.
Technical data includes:
For more information on the processing of technical data, please also see our Cookie Notice.
We regularly produce photos, videos, and sound recordings in which you might be featured, for example if you attend an event, contact our customer service, or receive an interview call by video conference. For security and evidentiary purposes, we also make video recordings in our branches and other premises. In doing so, we may obtain information on your behavior in the relevant areas. The use of video surveillance systems is localized and clearly indicated.
Examples of image and sound recordings include:
You frequently provide us with personal information directly, such as when you share data or interact with us. Specifically, details like master, contract, and communication data are typically voluntarily disclosed by you. Additionally, in many instances, you are responsible for providing preference data to us.
For example, you provide us with personal data yourself in the following cases:
The provision of personal data is largely voluntary, which means that you are not generally obliged to disclose your personal data to us. However, we do have to collect and process the personal data that are required for processing contractual relationships and fulfilling associated obligations or that are prescribed by law, such as mandatory master and contract data, as we would otherwise be unable to conclude or continue the contract in question.
When submitting information regarding other individuals (e.g., family members), we presume your authorization to do so and the accuracy of the provided data. Additionally, it's essential to ensure that these individuals are informed about this Privacy Policy.
We may gather personal information about you either directly or automatically, for instance, when engaging in transactions with us, utilizing our services, or benefiting from our offers. This typically includes behavioral and transactional data, along with technical details such as your website visit times.
For example, we independently collect personal data about you in the following cases:
We may also derive personal data from personal data already available to us, for example by analyzing transactional and behavioral data.
For example, we can analyze the transaction and behavior data collected during purchases in our online shops and, on this basis, make assumptions about your interests, preferences, affinities, and habits. This enables us, for instance, to tailor our offers and information to your individual needs and interests. For example, this enables us to send you an personalised selection of offers relevant for you.
You can find further information about transactional and behavioral data in Section 4.4, and about profiling in this context in Section 11.
Moreover, we may also receive information about you from other third parties, such as from companies with which we cooperate, persons who communicate with us, government bodies or public sources.
For example, we may receive information about you from the following third parties:
We aim to stay connected with you and cater to your specific needs. Hence, we handle personal data to communicate with you, respond to inquiries, and provide customer support, among other purposes. Specifically, we utilize communication and master data for this purpose, along with contract data if the communication pertains to a contract. Additionally, we may personalize message content and timing based on behavior, transactions, preferences, and other data.
The purpose of communication particularly comprises:
We wish to offer you the best possible service. We therefore process personal data in connection with the initiation, administration, and processing of contractual relationships, for instance, to provide a cleaning service, deliver goods or services, or run a prize draw.
Contract processing also includes any agreed personalization of services. For this purpose, we make use of master data, contract data, communication data, transactional and behavioral data, and preference data in particular.
The purpose of contract processing generally comprises everything that is necessary or appropriate for concluding, executing, and, where applicable, enforcing a contract.
For example, this includes processing to:
Our goal is to provide you with appealing offers. To achieve this, we handle personal data for relationship management and marketing objectives. This may involve sending you written and electronic messages, presenting offers, and conducting marketing campaigns. These may comprise our own offers, those of other companies of Batgroup SA, or those of advertising partners.
Messages and offers may also be personalized to – as far as possible – only send you information that is likely to be of interest to you. For this purpose, we in particular make use of master data, contract data, communication data, transaction data, behavior data, and preference data, but may choose to access sound recordings.
Examples include the following messages and offers:
You can refuse contacts for marketing purposes at any time (see Section 15). For newsletters and other electronic messages, you can generally opt out of the corresponding service from your customer account or via an unsubscribe link included in the message. You can also contact us at anytime by writing to unsubscribe if you do not locate the appropriate unsubscribe button.
6.4 Market Research and Product Development
Our objective is to enhance our offerings continually and render them more enticing for you. To achieve this, we engage in processing personal data for market research and product development endeavors. This involves handling master, behavioral, transactional, and preference data, along with communication data and insights from customer surveys, as well as other surveys and studies, and additional information obtained from various sources such as media, the internet, and public channels. Whenever feasible, we utilize pseudonymized or anonymized data for these initiatives.
Market research and product development in particular include:
We wish to guarantee your and our security and prevent misuse. We therefore also process personal data for security purposes, to guarantee IT security, to prevent theft, fraud, and misuse, and for evidentiary purposes. This can concern all the personal data categories listed in Section 4, in particular transactional and behavioral data and image and sound recordings. We can acquire, analyze, and store this data for the purposes mentioned.
Examples of the purpose of security and prevention include:
We wish to lay the foundations for compliance with statutory requirements. We therefore also process personal data to comply with legal obligations.
Examples of this include receiving and processing complaints and other messages, and complying with court and administrative orders.
This can apply to all the personal data categories listed in Section 4.
Compliance with statutory requirements particularly includes:
Place of work provision
Our agents work at a designated client’s address. The information recorded of each “job” including client name, address, email and phone number is recorded and stored for 10 years from the date of the end of the job in accordance with employment law and the accounting laws of Switzerland. (CO. Art. 590). In accordance with the law, company officers reserve the right to access this information at any time.
Following the 10 years reasonable efforts will be made to anonymize and or delete the data .
All such instances may involve compliance with Swiss legislation or foreign regulations applicable to us, along with adherence to self-regulatory measures, industry standards, and other norms, as well as compliance with our own corporate governance principles or official directives.
We aim to assert our rights and protect ourselves against the claims of others. Therefore, we also handle personal data for rights protection purposes, such as enforcing claims in legal proceedings, both in and out of court, and before authorities in Switzerland and abroad, or defending ourselves against claims. Depending on the situation, we process different categories of personal data, such as contact data and details of events that have led to or could lead to a dispute.
The purpose of the protection of rights in particular includes:
We wish to shape our internal processes efficiently. We therefore also process personal data for the internal administration of the Batgroup SA. We particularly process master data, contract data, and technical data, as well as transaction data, behavior data, and communication data.
Administration within the Group includes the following in particular:
Like every group of companies, the Batgroup SA has an overall interest in the successful business activities of its Group companies, and our Group companies themselves have an interest in their own activities and processing purposes.
We may therefore also disclose personal data to other companies of the Batgroup SA in order to support their own processing purposes under the Batgroup SA Privacy Notice in the overall interests of the Batgroup SA. Further information about this can be found in Section 8.
Depending on the purpose of the data processing, our processing of personal data is based on different legal grounds. In all cases we will comply with the laws of the local jurisdiction of the Batmaid entity you are transacting with.
For Switzerland the laws that govern are outlined in the nFADP Switzerland (updated: 1 September, 2023).
In particular, we may process personal data if:
In particular, we have a legitimate interest in processing for the purposes set out in Section 6 above and the disclosure of data in accordance with Section 8 and the associated objectives. The legitimate interests in each case include our own interests.
Examples of these legitimate interests include interests in connection with:
We may disclose personal data that we receive from you or third-party sources to other Batgroup companies. Disclosure may serve to facilitate intra-group administration or support of the group companies concerned and their own processing purposes (Section 6), such as when we support the personalization of marketing activities, the development and improvement of products and services, the conducting of credit assessments, or endeavors to prevent theft, fraud, and misuse. The personal data received may also be matched and linked to existing personal data by the relevant group companies.
For example, this may include the following disclosures of data:
If, for example, you contact us with an inquiry about our service, we may forward this information to the individual Batgroup company responsible for the service, for service & quality improvement purposes.
Section 2 contains more information on the companies belonging to the Batgroup.
We may disclose your personal data to companies outside Batgroup if we make use of their services. These service providers generally process personal data on our behalf as so-called “contract processors”. Our contract processors are obliged to only process personal data under our instructions and to take suitable measures to ensure data security. Certain service providers are also responsible jointly with us or independently (e.g. collection agencies). We ensure through the selection of service providers and suitable contractual agreements that data protection is upheld during the entire processing of your data
Examples include services in the following areas:
It is also possible that we may disclose personal data to other third parties for their purposes, for example, if you have granted your consent or we are legally obliged or authorized to share such information. In such cases, the data recipient is legally responsible as the controller of the data.
Examples of such cases include the following:
Please take note of our Cookie Notice concerning independent data collection by third-party providers whose tools we have integrated into our websites and apps.
Medical Data
In the context of our contractual employment with agents only and with their explicit consent, Batgroup may receive, store, and process data originating from medical professionals received by letter, phone or email.
In the context of our agreement with clients to provide services, you may inform us of a medical condition, disability, or impairment that may affect our provision to provide services. In which case we will note this as a preference (comment) on your profile. In addition, you may also inform us that it is your insurance company or family member who is paying for your cleaning therefore data around this information will also be stored.
We process and store personal data in Switzerland and the European Economic Area (EEA). In certain cases, however, we may also disclose personal data to service providers and other recipients (see Section 8).
Certain types of personal data are considered under data protection law to be sensitive, such as details about health. Depending on the circumstances, the categories of personal data listed in Section 4 may also comprise such sensitive personal data. However, we generally only process sensitive personal data if this is necessary for the provision of a service, if you have voluntarily disclosed this data to us, or have consented to such processing. We may also process sensitive personal data if this is necessary for the protection of rights or compliance with Swiss or foreign legal provisions, if the data concerned have clearly been publicly disclosed by the person in question, or if the applicable law otherwise permits its processing.
For example, we may process sensitive personal data in the following cases:
“Profiling” refers to a procedure during which personal data is processed on an automated or manual basis in order to analyze personal aspects or make predictions, e.g. the analysis of personal interests, preferences, affinities, and habits or the prediction of likely behavior. Profiling can be used in particular to derive preference data (further details about this can be found in Section 4.5).
Profiling is a common procedure, e.g. it occurs in the context of the automated processing
Profiling helps us to:
Profiling also takes place in connection with your customer account, for instance when we analyze your usage and behviour on our website and apps in order to offer you an individual user experience and send you offers tailored to your interests.
In order to improve the quality of our analyses and predictions, we may also combine personal data that originates from different sources as the basis of our profiling, for example data that has been collected via our various departments or that we have received from other Batmaid companies. Self-learning algorithms (specific routines in computer programs) can also be used.
In certain cases, you also have the right to object to profiling, as described in Section 15.
Automated individual decision-making refers to any decision that is made on a fully automated basis, meaning with no relevant human influences.
Examples of when we might use technology to take a decision:
You will always have the option of having the decision reviewed by a human being if you do not agree with it.
We take appropriate technical and organizational security measures in order to safeguard your personal data, protect you against unauthorized or unlawful processing activities, and to address the risk of loss, unintentional changes, inadvertent disclosure, or unauthorized access.
Nonetheless, similar to all organizations, we cannot entirely eliminate the possibility of data security breaches; some residual risks are inherent. Technical security risks encompass data encryption and pseudonymization, record-keeping practices, access controls, and data backup storage.
Organizational security measures include providing guidelines to our staff, conducting training initiatives, and performing audits. Additionally, we mandate our contract processors to implement suitable technical and organizational security measures.
We process and store your personal data:
In specific instances, we may seek your consent if we intend to retain your personal data for extended durations (e.g., for archived job applications). Upon the expiration of the designated timeframes, we will either delete or anonymize your personal data.
For instance, we comply with the following retention periods, though there might be exceptions in certain cases:
You have the right to object to data processing, especially if we process your personal data based on legitimate interests and other relevant requirements are met.
You can also object to data processing related to direct advertising (e.g., promotional emails) at any time. This includes objecting to profiling, to the extent that it pertains to direct advertising.
Subject to applicable conditions and statutory exceptions, you also have the following rights:
Please note that these rights may be restricted or excluded in individual cases, such as doubts about identity or to protect other individuals, safeguarding interests worthy of protection, or complying with legal obligations.
You can exercise these rights, particularly the essential ones, via your customer account or our Help Center. If you have a customer account, you can update your stored master data (e.g., address) at any time. From your customer account, you can also request account deactivation or complete deletion of your personal data.
Additionally, you can unsubscribe from newsletters and other promotional emails by clicking the corresponding link at the email's end. For exercising rights or inquiries about personal data processing, you may contact us under Section 16.
Furthermore, you have the freedom to file a complaint with a competent supervisory authority if you suspect that the processing of your personal data might violate applicable laws.
The competent supervisory authorities are as follows:
Switzerland: Federal Data Protection and Information Commissioner (FDPIC).
Batmaid SA
℅ Data Protection & Processing
Avenue de Lavaux 77
CH-1009 Pully
This Privacy Notice might undergo updates over time, particularly if there are alterations to our data processing practices or new legal requirements emerge. We will actively notify individuals whose contact information is on file with us of any significant changes, provided that we can do so without disproportionate effort. Typically, the version of the Privacy Notice in force at the start of the relevant data processing activity applies.
Last Modification Date: 14.03.2024